Marketing

When I first considered different AI SEO tools to try, I was overwhelmed by the options available.

One of the most underrated skills you can have as a marketer is marketing research — which is great news for this unapologetic cyber sleuth.

Effective media planning is crucial for any business to succeed today.

You’re sitting around a conference room, trying to figure out how to best engage your leads and customers, sell more products, or just “stay top-of-mind” for your target audience, and…

Sometimes, Excel seems too good to be true. All I have to do is enter a formula, and pretty much anything I’d ever need to do manually can be done…

When it comes to PowerPoint presentation design, there’s no shortage of avenues you can take.

Understanding your audience is a hard job, but decoding the Gen Z, Gen X, Boomers, and Millennial shopping habits is where the real challenge lies. All generations shop differently, so…