How to Humanize AI Content So It Will Rank, Engage, and Get Shared in 2025
I still remember my first taste of artificial intelligence (AI).
How Brands Can Act Responsibly During a Crisis
It’s been 53 days since Hurricane Helene devastated my hometown of Asheville, but I’m going to level with you: I showered in a FEMA trailer this morning, so it’s still…
What I Learned [+ Tools to Try]
I‘ll be honest: I don’t know anything about an “AI target audience” or finding an audience via AI. However, I want to learn because I recently started working with a…
The 11 Best Form Builder Tools for 2025
You’ve heard it before — forms are the gold standard for capturing leads, tracking industry trends, or gathering customer feedback. But to create that conversion or feedback, you need a…
Here’s How I Write a Resignation Letter That Makes a Good (Last) Impression
I’m all too familiar with that uncomfortable feeling in your stomach when you have to hit send on a resignation letter to your manager. (I’ve written four over the course…
Strategies for Creating AI-Proof Content
If you rely on SEO and information-based content to grow your audience, it’s time to rethink your approach with personality content.
40 Best Buyer Persona Questions I’d Ask During Customer Interviews
Good marketing is always about the customers, period. That’s the most important lesson I’ve learned from all my wins and losses as a marketer. To launch successful marketing campaigns, you…