50 Ideas for Your 2023 Small Business Marketing Strategy
Whether you’re launching a new business or already have one, having a small business marketing strategy that includes a strong online presence for your brand is essential.
How to Ask for a Promotion [Expert Tips]
If you’re reading this, you likely want to ask for a promotion but are unsure how to approach the topic. It makes sense because asking for a promotion can be…
The 5 Types of Social Media and Pros & Cons of Each (Research)
Marketers commonly use social media to increase brand awareness, generate leads, and improve traffic. If you’re tasked with starting a social media strategy for your company, you might be wondering…
9 Types of Organizational Structure Every Company Should Consider
Choosing the best organizational structure for your company, division, or team is a lot like picking out a new car. At the most basic level, you’re always looking for something…
The 17 Best Marketing Automation Tools Available to You
A majority of businesses use marketing automation tools nowadays — in fact, studies cite around 56{dba7cf0ad47ab1fe8fb56afab8625a63c119729bdcb3610dd520c9b91c38e48f} of businesses currently use the technology, and that number continues to grow.
What is a Brand Champion? How to Leverage Them for Your Business
There’s nothing better than having people cheering for you on the sidelines and advocating for you in the rooms you’re not in, especially as a business owner.
Good, Cool, Funny, & Cute
Finding a good Instagram caption is a challenge, especially if you run the Instagram profile of a business. Why? Because if you want to build a consistent brand on Instagram,…