Marketing

Your company’s value proposition is the core of your competitive advantage. It clearly articulates why someone would want to buy from your company instead of a competitor.

Independence, flexibility, and unlimited financial potential — these are all inviting parts of a freelancing lifestyle.

To understand human-centered design, let’s start with what it isn’t.

AI has gone mainstream, and it’s slowly creeping into the day-to-day lives of marketers.

Nowadays, video is an undeniably popular channel for marketing purposes with 86{dba7cf0ad47ab1fe8fb56afab8625a63c119729bdcb3610dd520c9b91c38e48f} of businesses using video as a marketing tactic. But do you know how to embed a video in…

With only six seconds to grab a recruiter’s attention, conventional wisdom might tell you to cut right to the chase when you write your resume, but that’s not always the…

According to a recent survey, 70{dba7cf0ad47ab1fe8fb56afab8625a63c119729bdcb3610dd520c9b91c38e48f} of customers rely on expert and insider advice. That’s right — that means most people trust bloggers more than celebrities, journalists, or politicians.