Marketing

As a one-woman solopreneur running her own business, I’m constantly looking for new AI tools to help save time, increase productivity, and bring about a better ROI. The ecommerce sector…

Here’s the skinny: email marketing has come a long way in just the past few years. But with all the fancy new functionality brands are using, a well-written, plain-text email…

Just about anyone can start a business … but what does it take to run a successful business? Through my personal experience, I’ve found that running a business successfully is…

Sometimes, it feels like Instagram looks different every time I open the app—IGVT is long gone, and Reels and Shopping tools are now front and center.

In late 2023, I collaborated with an organization to increase its visibility and donations.

If I was reading a post about request for proposals (RFP), I’d want to get to the point … and fast.

Hey, marketers. Raise your hand if you’ve been personally victimized by big, lofty marketing goals with little to no resources to execute them.